Four Ways To Sell A Great Home In A Shabby Neighborhood

When your home looks lovely but the houses around it leave a lot to be desired, finding a buyer can be a bit of a challenge. Some buyers shop by neighborhood, and if your neighborhood is not on their radar, they may never even come across your home. Others may not even come in to see the home after driving down the street and assuming your home will be like the others they see. However, there are ways to make a good home in a bad neighborhood more appealing to buyers. Here are some ideas to get you started.

Only post "open house" signs in better sections of town.

If you post "open house" signs in more dilapidated areas of the neighborhood, those who see them will assume your home needs work too. If you put them in better sections of town, you'll attract buyers who are looking in those better sections. You may tempt them to make a short drive over to your home because they assume it's comparable to those in the area where you're advertising.

Don't put too much money into improvements.

You may have to lower your asking price a little to attract a buyer. It's a harsh reality, but it is a strong possibility. This will hurt a lot less if you have not put so much money into pre-sale improvements like painting and re-doing your landscaping. If your home is already one of the best in the neighborhood, it should still look attractive to buyers without these improvements. And you'll be able to accept offers that are a little lower than what you'd want to get if you had to spend on upgrades.

At least make sure the homes next to yours look presentable.

Messy yards a few houses down are one thing. A messy yard right next to yours is quite another. While you cannot renovate the whole street, you can offer to help your immediate neighbors tidy up their landscaping. It's amazing what some weed killer and some potted annuals can do for a yard. At least your home will be one in a line of three that look presentable.

Show the home at the best time of day.

If you've lived in your home for a while, you probably know the time of day when the neighborhood has its best "vibe." There are probably certain hours when neighbors are more likely to be loudly partying on porches or when kids are likely to be running in the streets. Try to schedule showings outside of these hours when the neighborhood is calm, quiet, and more appealing.

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